Customer Insights /

Customer Insights Proof of Value

Understand and predict customer insight and behaviour

Customer Insights

Successful companies distinguish themselves by putting their customers at the heart of everything they do. It is with good reason that customer experience is central in the digital transformation of many organisations.

Microsoft Dynamics 365 Customer Insights is a comprehensive solution to bundle your customer data and better understand the behaviour, needs and wishes of your customers. With Customer Insights (CI) you finally get that 360-degree customer view and all customer-focused employees, from sales to service staff, can do their work better and more effectively. Customer Insights ingests data from all your different data sources and unifies them into a single customer profile.

What’s covered  – Spanish Point Customer Insights PoV

Innovation Workshop

A one-day workshop with a Spanish Point senior practice lead. This will involve your key technology owners to identify your customer data sources and how Customer Insights can support the creation of a unified profile.

5 Day PoC

Based on up to three identified data sources, a Proof of Concept (PoC) based on your data to show the potential to your business of bringing these data sources together.

Review Session

Presentation of outcomes from previous workshop and PoC, and depending on the resources this could be with your IT Team or business users. 

Total Price


*Includes 1 month of Customer Insights subscription for up to 400,000 customer profiles.

Spanish Point – Services & Solutions

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By integrating Microsoft and other third-party applications, empower your marketing, sales and support teams with a self-service solution and AI powered insights. With customer insights, you can create multi-dimensional profiles, and produce predictive insights that drive personalized customer interactions and processes. Whether you’re looking for operational efficiencies or improved marketing effectiveness through data activation, Spanish Point can help you build lasting relationships with customers, increase brand trust, and grow customer loyalty with a Customer Data Platform. We will provide you with an easy-to-use sales and marketing tool that centralises and shares data so that everyone in the company can access any information at any time, giving you the insights, your team needs. See results faster with an intelligent and intuitive Customer Data Platform, ready to use with minimal training and IT assistance.